Phil’s Trade Secret: Selling Your Property

If there is no exterior picture of a house for sale on its brochure or on the website, it could mean there is something wrong with it. Sometimes you are shown the back view of the outside of the house rather than the front – in which case, perhaps the owner is hiding a fl aw, such as the house is in dire need of exterior work or it is subsiding. Or it could be on a busy road, next to a noisy pub or restaurant or in a shabby terrace.

Equally, if there are no internal pictures, it generally means the inside of the house is in a bad state and there is no advantage in showing any photos of its unloved rooms. If no one can supply decent pictures, then a canny buyer reckons he can save some time and not view the property at all – unless, of course, he is after a bargain-basement wreck.

So, keep this in mind if you are selling. If you aren’t able to come up with some decent photographs, you will be driving away a good number of buyers, while those who still want to view your home are likely to be after a ‘bargain’. People equate bad interiors with a wreck that they expect to get for a knockdown price.